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BRAND NEWS

443 posts
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CONSTRUCTION COMMENCES AT URBNSURF SYDNEY

  • Posted on December 7, 2021December 7, 2021
  • byEditor
ASB MAGAZINE: URBNSURF  announced today URBNSURF Sydney has officially commenced construction. The $50million development within Sydney Olympic Park precinct, is expected to deliver a crystal clear surf lagoon, similar in size…
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21 YEARS OF RIP CURL PLANET DAY

  • Posted on November 16, 2021November 16, 2021
  • byEditor
ASB MAGAZINE: Keeping their  feet in the sand and heart in the surf keeps Rip Curl  focused on its vision to be regarded in all that they do as the…
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RIP CURL UP THEIR RECYCLE PROGRAM

  • Posted on November 8, 2021
  • byEditor
ASB MAGAZINE: As reported earlier this year Rip Curl partnered with TerraCycle and announced an Australian wetsuit recycling program. Now they’re sweetening the deal, Surfers can drop in a wetsuit…
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CATERPY-LASSO-MIZU / AGENCY PARTNERSHIP

  • Posted on November 8, 2021November 8, 2021
  • byEditor
ASB MAGAZINE: Brand Base Australia (Mizu – Caterpy – Lasso) have appointed Cactus Agency as its sports agency. Cactus Agency has an extensive network and experience in the sales of consumer…
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BRAD BLANKINSHIP TO SUCCEED GARRY WALL AS QUIKSILVER GLOBAL GM

  • Posted on November 3, 2021
  • byEditor
ASB MAGAZINE: Boardriders Inc.,  announced two internal promotions publicly today. Effective immediately, Brad Blankinship has been appointed Global General Manager, Quiksilver succeeding outgoing GM, Garry Wall and David Brooks has…
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THERABODY – JJF’S SECRET TO RECOVERY

  • Posted on November 2, 2021December 24, 2021
  • byEditor
ASB MAGAZINE: Global tech wellness brand, Therabody, announced professional surfer John John Florence as their newest ambassador. Despite a significant knee injury, John John Florence has made a significant comeback…
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FCS X OKANUI COLLECTION

  • Posted on October 21, 2021October 21, 2021
  • byEditor
    FCS and Okanui have teamed up on a limited-edition capsule ready-made for summer. Heritage inspired pieces include a classic boardrider short tailor made for surfing or kicking back…
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‘A CREATURE OF LEISURE – THE JOHN MALLOY STORY’

  • Posted on October 21, 2021October 21, 2021
  • byEditor
ASB MAGAZINE:  ‘A Creature of Leisure’ tells the story of surf leash innovator and founder John Malloy who pioneered the use of urethane cord in the surf leash and invented…
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WHAT DID SURFING & SKATING TAKEAWAY FROM TOKYO?

  • Posted on October 17, 2021October 18, 2021
  • byEditor
ASB MAGAZINE: The much-anticipated debut of surfing in the Olympics at Tokyo has been won and done. In the absence of international spectators, audiences took to social media to cast……
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MIZU WELCOME JACKO BAKER

  • Posted on October 14, 2021
  • byEditor
ASB MAGAZINE: Fresh from his runner up place at the MEO Vissla Pro Ericeira, Newcastle (Australia) Jackson Baker has joined Mizu. Founded in 2008 by professional snowboarder Olympian and seven-time…
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SAAS ACCOUNT MANAGER – SPORT & LEISURE

  • Posted on October 5, 2021October 5, 2021
  • byEditor
About Brandscope: Brandscope is a revolutionary wholesale B2B platform (SaaS) providing market-leading services for globally recognised Action Sports, Lifestyle Fashion, Outdoor Leisure and Sports brands. The system supports over 30,000…
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ACCENT GROUP LAUNCH PHILANTHROPIC FOUNDATION AIMED AT MENTAL HEALTH

  • Posted on October 4, 2021
  • byEditor
ASB MAGAZINE: Melbourne based, and Auckland born Accent Group Limited have launched a philanthropic division ‘Stamp your Feet’ an Accent Group Limited charity foundation created to support its team members…
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Australasian Surf Business (ASB) magazine objectively reports on all aspects of the surf industry and is committed to editorial excellence by providing its readers with the only one-stop forum for the entire industry.
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