PROFESSIONAL EDITION
O’NEILL RELEASE VANTAGE POINTS 2.0 WITH SOLI BAILEY
ASB MAGAZINE: When the waves turn on, few are better in the barrel than O’Neills Soli Bailey. A fierce competitor and dynamic free surfer, Soli can hold his own with…
NOSE TO THE GRINDSTONE – VOLCOM LAUNCH WORKWEAR LINE
ASB MAGAZINE: Volcom today officially launched its much anticipated workwear line featuring the work of bespoke craftsman, Ryan Cowell of Magic Axe and the Goons of Doom. The design process was focused…
GLOBE AND DION AGIUS RELEASE ‘DARK HOLLOW’
ASB MAGAZINE: Globe announced the release of Dion Agius’ new capsule, and a glimpse of his forthcoming short film “Dark Hollow” named after the north-east Tasmanian surf break located not…
RIP CURL LAUNCHES ‘SUMMER LOOKS GOOD ON YOU’ CAMPAIGN
ASB MAGAZINE: Rip Curl unveiled its new Summer 2021 collection with the launch of a new global campaign that champions women all over the world, Summer Looks Good on You.…
VOLCOM – DOWN FOR THIS – CAMPAIGN LAUNCH
ASB MAGAZINE: Down For This’ is Volcom’s latest future-minded multi-dimensional experimental brand marketing campaign. Throughout 2021 Volcom will be inspiring people to join their community by pushing creative boundaries. Using the landmark occasion of…
WATCH RIP CURL’S WEIRD YET WONDERFUL- FREE SCRUBBER
UNDER A WHITE-HOT MEXICAN SUN, THINGS GOT BOTH BRILLIANT AND WEIRD… In early 2020 when the world was locking down in the beginnings of the Covid-19 pandemic Rip Curl got…
SURFSTITCH NEW CAMPAIGN- LIVE OFFLINE, SHOP ONLINE
ASB MAGAZINE: SurfStitch has released new brand campaigns for Summer 2020. The new TVC and digital campaign encourages customers to ‘live offline, shop online’ with a light-hearted narrative which showcases escaping ‘the…
PRICKLY BUSINESS – CACTUS HOUSE BECOMES CACTI
ASB MAGAZINE: Cactus House Agency is expanding, combining the twin forces of Michael Barbeta who founded the Agency in 2017 and Kimberly Frittum who brings with her 12 years of marketing…
FCS TAKE US NORTH COAST DREAMING
ASB MAGAZINE: This ones for every Victorian in lockdown. Honestly, this clip is the perfect antidote for lockdown blues today. Matt Chojnacki and Tully White, two longboarders from Sydney with plenty…
MITSUNORI KUMAGAI’S WINS MF SOFTBOARDS GLOBAL SHAPER CHALLENGE
ASB MAGAZINE: Mitsunori Kumagai’s ‘Kuma Fish’ has taken out the MF Softboards Global Shaper Challenge. The World Surf League (WSL) x MF Softboards Global Shaper Challenge was conceived to raise awareness…
BILLABONG WOMEN’S HOME SERIES: PACHA LIGHT
ASB MAGAZINE: Billabong Women’s “Home” series takes us all around the world, and is a deeper dive into the unique stories each surfer has to tell—celebrating their families, cultures, and…
ROB’S MACHADO’S GOT A NEW FIN
Says California’s coolest cat, Rob Machado on his new FCS x Firewire fin… “I was on this keel kick with Go Fish keels a couple years ago, then recently…