PROFESSIONAL EDITION
VOLCOM LAUNCH #STAYHOMEFORTHIS CAMPAIGN
ASB MAGAZINE: Volcom’s latest campaign #StayHomeForThis encourages people to share images of their favourite things they like to do that and they want to protect by staying home during the…
#SUPPORTYOURLOCAL – DRAGON CAMPAIGN
ASB MAGAZINE: Dragon Alliance have launched a new campaign titled #SupportYourLocal across all digital and social platforms. The campaign recognises that new social distancing laws may restrict customers from getting into…
WATCH: JULIAN WILSON MIX SURF & SKATE AT URBNSURF
ASB MAGAZINE: A year in the making, Julian Wilson’s x Red Bull Rail Project finally finds success at the URBNSURF wave pool in Melbourne. See all the behind-the-scenes trials and tribulations…
MAMBO ANNOUNCES ‘LIFESTYLE’ PARTNERSHIP WITH URBNSURF
ASB MAGAZINE: Mambo has announced a new surf lifestyle partnership with Australia’s first surf park, URBNSURF Melbourne. Mambo’s opportunity to celebrate 35 years of influencing Australian generations and connection with…
GOPRO AWARDS: MILLION DOLLAR CHALLENGE HIGHLIGHT IN 4K
ASB MAGAZINE: GoPro dropped its second annual Million Dollar Challenge video – featuring handpicked video footage chosen from 42,000 submissions from passionate and creative GoPro fans from around the world. Every…
NIXON x STAR WARS THE FINAL COLLECTION
ASB MAGAZINE: Nixon announced their newest (and final) Star Wars collaboration. Adding two new models to the final instalment collection, you won’t want to leave your favourite Star Wars fan in the…
BILLABONG RECYCLER BOARDSHORTS 2.0 FEAT. JACK FREESTONE
If Jack Freestone’s boardshorts could talk… From the dumpster to the dream tour. All Billabong boardshorts are made from recycled P.E.T. bottles. ♻ Click here to check out Billabong’s newest…
SURFSTITCH LAUNCHES ‘POST’ & BRAND CAMPAIGN: THE COMMON THREAD BETWEEN US
ASB MAGAZINE: SurfStitch announced the debut of a new quarterly newspaper, Post and unveiled a new brand campaign: The Common Thread Between Us. Launching today, the Post is a new printed joint…
SURF LAKES’ 5 WAVES OFFICIAL CORPORATE VIDEO
ASB MAGAZINE: Surf Lakes launched its official corporate video. Its purpose is to highlight the benefits and competitive advantages of Surf Lakes’ 5 Waves technology to potential licensees. Testing and…
O’RIGINALS – BEAU CRAM x CHRIS CHRISTENSON LET LOOSE ON J-BAY
ASB MAGAZINE: In this latest instalment of the O’Riginals series we flash back to O’Neill ambassador Beau Cram at J-Bay riding a quiver of eclectic Chris Christenson surfboards, Beau let’s loose across the open…
WATCH – FCS SHAPER AWARDS ‘THE LEGEND’ BOB MCTAVISH
ASB MAGAZINE: Earlier this year FCS launched the Shaper Awards. A platform to honour and celebrate shapers for their significant contribution to the sport of surfing. FCS created two categories; the…
TARGETING GEN P: GENERAL PANTS CO LAUNCH ‘LED BY NONE’ CAMPAIGN
General Pants Co. have launched a new brand positioning ‘LED BY NONE’ to celebrate individuality in a world with no boundaries. The launch follows an extensive customer research piece produced……