FINS OUT: A New Invention To Help Surfers Change Their Fins
ASB MAGAZINE: Swapping the fins out of your surfboard just got a whole lot easier. Surf industry veteran Kris O’Brien is just about to launch a handy tool compatible with…
RVCA X BIRDWELL COLLECTION: 🎬2
ASB MAGAZINE: RVCA joins forces with Birdwell for their second limited collection of classic beachwear, blending the creativity and artistic expression of two American-apparel pioneers. RVCA founder, PM Tenore, and…
MISFIT WINTER 2 2018 ‘CRAWL’ COLLECTION
ASB MAGAZINE: MISFIT have just dropped their ‘CRAWL’ Winter 2 2018 Collection and Campaign, follow up season to the Autumn 2018 ‘AXE’ drop. According to the release; Crack open…
CHECK OUT📺: REEF’S #BEACHFREELY🐳CAMPAIGN
ASB MAGAZINE: Since 1984, Reef has been encouraging people around the world to embrace the fun, freedom and spirit of the beach. Reef are bringing that spirit to life through a…
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BILLABONG LAB COLLECTION FEATURING ANDY WARHOL x JEAN-MICHEL BASQUIAT
ASB MAGAZINE: Billabong LAB announced their latest collection featuring the collaborative works of Andy Warhol and Jean-Michel Basquiat. “Warhol x Basquiat x Billabong is a delightfully unpredictable ménage à trois…
PATAGONIA’S NEVER TOWN PREMIERE TORQUAY
ASB MAGAZINE: Part surf film, part conservation film, Never Town takes a journey along some wild coastlines and talks with the people fighting to keep them wild. Filmed along the…
GRAB MICK FANNING’S LIMITED EDITION BAILE SUNGLASS 😎
Celebrating Mick’s last ever World Tour event – Rip Curl Pro Bells Beach 2018. ASB MAGAZINE: Torquay, VIC (March 26, 2018) — With Mick’s last ever World Tour…
📗OCEAN RULES: THE BIKINI COLLECTIVE
ASB MAGAZINE: New book series from the ex-editor of SurfGIRL magazine What does it take to be the best, and what does that even mean anyway? Fifteen-year-old Jaspa Ryder…
HURLEY UNVEILS COLLABORATION WITH SKATE ARTIST YAIA
ASB MAGAZINE: Hurley has teamed up with skateboard artist YAIA to create a new capsule collection, the Team Pro Series featuring graphics based on some of Hurley’s most prolific riders. Julio ‘YAIA’ Battistelli, based in…
FCS DEBUT THE FREEDOM LEASH (VIDEO)
ASB MAGAZINE: Developed by FCS, the new Freedom Leash features a revolutionary new cord, that by diameter, is lighter and stronger than any other cord. With a focus on strength and…
FIREWIRE TO RELEASE EXCLUSIVE ‘WOOLIGHT’ SURFBOARD
ASB MAGAZINE: Firewire will release a new super light and durable surfboard that uses (sheep friendly) wool instead of fiberglass. Firewire’s ‘Woolight’ technology was developed in partnership with Kiwi innovator…
VANS AND METALLICA JOIN FORCES
ASB MAGAZINE: Vans joins forces with Rock and Roll Hall of Fame inductees and multiple-Grammy® Award winning band Metallica, to release an exclusive collection of footwear, apparel and accessories.…
QUIKSILVER X PACSAFE
ASB MAGAZINE: Two innovators come together to combine high adventure with peace of mind. Quiksilver have teamed up with travel-security innovator PacSafe. The Quiksilver x PacSafe capsule offers two unique pieces,…
Heritage Brands and Surfing Australia Launch 2XP Sunscreen
ASB MAGAZINE: Heritage Brands and Surfing Australia announced the launch of 2XP, a collaboration between the sports peak body and one of Australia’s leading wellness and beauty companies. Surfing Australia rigorously tested…
Flexi-Hex will change the way boards are packaged 🤙
ASB MAGAZINE: Flexi-Hex’s revolutionary plastic-free packaging is set to take environmentally conscience board producers, retailers and riders by storm. The product has been rigorously tested by Europe’s largest action sports retailer,…
Behind the STAR WARS | Nixon Collection
ASB MAGAZINE: Nixon introduced the next installment of their STAR WARS™ | Nixon collaboration with the debut of Star Wars: The Last Jedi in cinemas this summer. The latest collection…
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MisFit’s ‘CHOOSE LIFE’, Summer 3 2018 Injection Collection and Campaign.
‘CHOOSE LIFE’ is a M/SF/T summer injection collection that’s just dropped into retail. Here’s what the good folks at @misfitshapes have to say about it. A lot must be made of the…
Billabong Womens ‘New Wave’ Campaign
In amongst a barrage of activations in Hawaii, this season Billabong Womens released their ‘New Wave’ campaign which is a modern spin on an iconic time in Billabongs history. Here’s some…
MODOM INTRODUCE THE DEADLY MONDO SOFTBOARD
ASB MAGAZINE: Modom Introduce the Deadly Mondo! Featuring Croc-Top Technology™ It’s Deadly… It’s Mondo… It’s our latest big idea from the Modom laboratory and comes in the form of a Performance…
BILLABONG ANNOUNCES EXCLUSIVE COLLABORATION WITH IGGY POP
ASB MAGAZINE: Billabong today released the Iggy Pop x Billabong LAB collection, an exclusive apparel and accessory collaboration with one of the world’s most legendary and iconic musicians. Once a streetwalking cheetah…
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TAJ AND FRIENDS TAKE OVER EAST COAST TAPS
ASB MAGAZINE: Taj Burrow, Jay Davies and Dino Adrian will introduce a new Western Australia beer, Honest Ale, to the East Coast of Australia at the iconic Bondi venue Hotel…
ONBOARD INDUSTRIES TAKES ON STICKY BUMPS DISTRIBUTION
ASB MAGAZINE: Onboard Industries (AUS) and Wax Research (USA), manufacturers of the Sticky Bumps wax formulae have joined forces to distribute Sticky Bumps wax and accessories throughout Australia. In announcing…
NIXON X SANTA CRUZ SKATEBOARDS COLLECTION
ASB MAGAZINE: Nixon have released a collection celebrating the graphic havoc of Santa Cruz and Jim Phillips. If anyone has pioneered the visual language of skateboarding it is Jim Phillips…
DRAGON RELEASES THE BAILE – MICK FANNING SIGNATURE SUNGLASS
ASB MAGAZINE: Named after the Gaelic word for ‘home’, Dragon proudly announces the release of the Baile: Mick Fanning’s new signature sunglass. Pronounced BAL- yeh, the sunglass is a nod…
GOPRO DEBUT NEW HERO6 BLACK AND FUSION
ASB MAGAZINE: GoPro, Inc. unveiled HERO6 Black this week, the most powerful and convenient GoPro, yet. GoPro’s founder and CEO, Nicholas Woodman, introduced the HERO6 Black and Fusion cameras to…