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ASB MAGAZINE: Rip Curl recently celebrated another successful Planet Day on Victoria’s, Surf Coast. Planet Day is an annual event in which every crew member from Rip Curl Torquay is asked to leave his or her desk for the day, put down the phone and pick up the tools – all in an effort to help keep the local environment healthy and rejuvenated. Each year the company’s large crew is split into groups and sent to different areas of Victoria’s Surf Coast, where they work with local councils and environmental action groups to help rejuvenate areas of the coast.

“Here at Rip Curl we really place an emphasis on the importance of Planet Day,” says Nichol Wylie, the General Manager of Australia and New Zealand. “Getting crew out into nature and working with the community and environment is invaluable. It’s epic to see the positive impact that people can make when they get out and work together for a common goal, and to then see that hard work flourish over the years.”

“Everyone who works at Rip Curl here in Torquay gets the huge benefit of enjoying what the Surf Coast has to offer, and we want to do everything we can to keep the community, and the coast, in good condition.”

This Planet Day the Rip Curl crew worked around the coast, getting their hands dirty mulching and weeding at Southside, Jan Juc and Point Impossible, cleaning up Taylor Park and the Greenfields Reserve, planting indigenous shrubbery on the Torquay Esplanade, and more.