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ASB MAGAZINE: Big changes within Ocean & Earth management with the company announcing that Phil Macdonald has been appointed as CEO, while Shawn Macey moves to the position of General Manager. Outgoing CEO and Founder, Brian Cregan will continue as majority shareholder and Managing Director with his role reverting to an adviser, special projects, branding and product tester.


Phil Macdonald is a former world #5 on the WCT and has been operating O&E’s international business for the past ten years whilst leading O&E’s digital transformation. Phil will report directly to Brian Cregan. Shawn Macey has been the Australian Sales and Operations Manager for over 15 years and will continue in these roles as General Manager. Macey will report directly to Brian Cregan and Phil Macdonald.


In a statement to O&E stockists, the company said.  “With both Phil and Shawn’s skill set and their combined 40 years’ experience with Ocean & Earth,  together with Brian’s expertise, relationships and understanding of the surf industry, O&E is in great hands for the future,”


“Ocean & Earth is proudly independently owned and run by surfers for surfers. We look forward to the continuing support of our customers into the future. We thank you for your continued support over the 40 year history of this business.”



About Ocean And Earth


Ocean and Earth is the world’s leading surf hardware brand since 1979. With a focus on quality, innovation and design, O&E products have been tested and proven by the best surfers in the world.
twitter: @oceanearth1979