PROFESSIONAL EDITION
REPOSTED: THE STATE OF WOMEN’S SURFING
If someone asked you to explain the state of women’s professional surfing, how would you go about it? You’d need an overview of some kind: a selection of varied perspectives……
RETURN TO NEVA LAND
Nev Hyman is back in the shaping bay with a new zest for shaping and an old planer in his hand. Nev has always had a particular zing about him. An…
THE DARK SIDE OF DENIM – ASB investigates The State of Denim in the Surf Industry.
Author Bryan Dickerson asks if The Dark Days of Denim are over? The state of denim in the surf wear industry is at a crossroads. Is it something where we’re…
MAKING WAVES – The State Of The Wave Pool Business. By Bryan Dickerson
How the unstoppable momentum of the wave pool industry is going to change the face of surfing. The sport of surfing will change dramatically with the coming wave pool boom.…
ASBTV 📺 RETAILER 2 RETAILER: Mark Eymes & Saxon Looker
Mark Eymes interviews Saxon Looker on his career in surf retail and Boardriders store in Echo Beach, Bali which in 2016 was named Surf Time Magazines Surf Shop of The…
⚡️PROFESSIONAL EDITION⚡️BOARDRIDERS🇦🇺 – THE FIRST THREE MONTHS. Interview with Dave Tanner and Greg Healy.
ASBMAG recently caught up with Boardriders Inc. CEO Dave Tanner and Global President Greg Healy. It has been three months since the deal was finalised in late April with Boardriders…
DIGITAL MYTHBUSTERS FOR RETAILERS by Brian Walker The Retail Doctor
If there’s something strange in your neighbourhood.Who ya gonna call? Ghostbusters! (Mythbusters). Where is digital truly changing the way in which we retail to date and what are the greatest…
⚡️PROFESSIONAL EDITION⚡️ WEBCAST RIGHTS FOR SALE: Pro Surfing’s Holy Grail SOLD to Facebook.
From $2 million-dollar deals imploding at the eleventh hour, to the highest numbers of viewers recorded watching a surf event online, the lucrative rights to surfing’s webcast rights has…
⚡️PROFESSIONAL EDITION⚡️ TIPI JABRIK ON SURF BUSINESS, LIFE AND POLITICS IN BALI
The history of Indonesian surfing is dotted with exclamation points from the very first broadcast out of the jungle in 1995 at the Quiksilver Pro in G-land, through to…
THE STATE OF BRAND MANAGEMENT – By Phil Jarratt
The State of Brand Management: How the world’s most popular brands did it and what the new crew is aiming for in today’s market. Hear from an eclectic mix…
⚡️PROFESSIONAL EDITION⚡️ REWIND: BEAU CAMPI- FROM COOLY GROM TO GLOBAL COOL
ASB MAGAZINE: Today via Instagram @beau81 Beau Campi announced his professional break up with Volcom, where he served as Global Boardshort and Surf Product manager since September 2014. Prior to…